Keynote Program

Making Diagrams and Photographs in Science: A Shared Visual Thinking
F. Frankel
If a diagram includes a "simplified and structured visual representation of concepts, ideas, constructions, or relations", (see Wikipedia), then I suggest that the process of creating both diagrams and photographs, especially in science, is similar. Seeing those similarities might help both the photographer and illustrator to discover new approaches to their work. I will show my own science images and describe the thinking behind the process of their creation.
Learning by Producing Diagrams
D. Schwartz
When done well, diagrams can support comprehension, inference, and learning. How about the case when learners create their own diagrams instead of just view them? Though novices typically enjoy and have some natural facility at creating spatial representations, they can easily create flawed representations. They need feedback to help them make their diagrammatic understanding more like that of experts. In this talk, I present three models of feedback. A global model where students simply see a correct diagram after they create their own; a social model where students receive feedback from one another while creating their diagrams; and, an automated model where the feedback is tightly coupled to the learner's own diagram. I will describe the learning benefits of having students generate their own diagrams, and how different types of feedback help maximize those benefits.
The Importance of Both Diagrammatic Conventions and Domain-Specific Knowledge for Diagram Literacy in Science: The Hierarchy as an Illustrative Case
L. Novick

Diagrams are critically important in science in part because they depict the way things are (or are hypothesized to be) and in part because they are valuable tools for learning and reasoning about (as well as communicating) structures, processes, and relationships. Thus, it is important to understand what constitutes diagram literacy in science. Regardless of the type of diagram (e.g., line drawings, charts and graphs, abstract networks and hierarchies), it appears that developing diagrammatic competence goes hand-in-hand with acquiring conceptual knowledge in the domain of application. Put another way, general diagrammatic knowledge is not sufficient for literacy. Domain-specific knowledge in the area of application is required as well. In this talk, I will focus on diagram literacy with respect to the hierarchy, a type of abstract representation that is particularly common in biology. This diagram, like other schematic diagrams, relies on convention for correct interpretation.

I will discuss the structure of and some of the conventions for the hierarchy. Then I will present some data concerning both (a) students' knowledge of these conventions and (b) the additional importance of domain knowledge for diagrammatic competence.

Tutorial Program

Eye Fixations and Diagrams
M. Hegarty
In this tutorial, the attendees will gain an understanding of the main methods of measuring eye fixations on diagrams and how these data are coded and analyzed to make inferences about internal cognitive processes. This will enable attendees to better interpret and critically evaluate the results of studies that use this measure. It will also give them an introduction to the advantages of using eye fixation data and the effort involved in setting up an eye-tracking laboratory and analyzing eye fixation data. The tutorial will also identify problems in the analysis and interpretation of eye fixations that might lead to the development of new software tools for visualizing and analyzing this type of data.
Cross-Cultural User-Interface Design
A. Marcus
Tutorial participants will learn new terms and concepts to understand culture and its relation to design. We shall look in particular at culture models, using as an example Geert Hofstede’s dimensions of culture (power distance, individualism/collectivism, masculinity/femininity, uncertainty avoidance, and long-term orientation), other culture models, and how these dimensions relate to the design of user-interface components (metaphors, mental models, navigation, interaction, and appearance) and information visualization (charts, maps, diagrams) for multiple platforms, applications, and user groups. In addition we shall introduce additional dimensions that must be considered in relation to culture (persuasion, trust, intelligence, cognition). We shall also expose limitations of these models. We shall examine the practice and tradeoffs of several multi-national companies’ Web efforts and propose a new best-of-breed culture dimensions set. We shall also introduce ethnographic techniques for studying cultures. Illustrated lectures introduce the issues of globalization, localization, and culture, then define each of the dimensions of culture and show examples from the Web. Group exercises with paper and pen provide direct experience in understanding the hidden content of cultural messages, in analyzing the impact of culture dimensions on the components of user interfaces, and in synthesizing an initial UI design targeted for a particular culture. Participants work in teams of 5-8 people during most of the exercises. The exercises and lectures will be mixed throughout the day, but exercises will primarily occur in the afternoon session after terminology, concepts, and techniques have been introduced.